mass market

adj, noun, verb — 3 senses

mass-market

adjalso spelled mass-market

1

Of a product, produced in large numbers, and designed to appeal to many different people.

Whether Glass will ever become a mass-market product, and smartglasses take off, is still unclear. Google is hedging its bets, however, with its new Android Wear and smartwatch initiative which is expected to be shown off at Google’s I/O developer conference in San Francisco later this week.2014 June 24, “Google Glass go on sale in the UK for £1,000”, in The Guardian:

Related terms: mass market

mass market

noun

1

A market for goods produced on a large scale for a significant number of end consumers.

Rebellion against the mass market had mass-market appeal, she believed.2021 February 6, Rachel Monroe, “Ultra-fast Fashion Is Eating the World”, in The Atlantic:

Derived terms: mass-market

mass market

verb

1

To market on a large scale.

Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — authors: page histories for mass-market and mass market.

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