visual merchandising
noun1
The practice of presenting products and services to customers, in store or elsewhere, in order to highlight their features and benefits and thereby increase potential sales.
- Related terms
- visual merchandiser
noun
The practice of presenting products and services to customers, in store or elsewhere, in order to highlight their features and benefits and thereby increase potential sales.
Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — list of authors.