targetability

noun

noun

Etymology From target + -ability.

Business, Marketing Usually The potential to be aimed at or customised for a specific market.

Digital signs, Ms. Senese said, offer “immense creativity, flexibility and targetability for different demographics, which was really never an option for out-of-home advertising.”2007 January 11, Louise Story, “Digital Billboard Up Ahead: New-Wave Sign or Hazard?”, in New York Times:

Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — list of authors.