social proof
nounEtymology Coined by Robert Cialdini in his 1984 book Influence.
- Related terms
- read the room
noun
Etymology Coined by Robert Cialdini in his 1984 book Influence.
Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — list of authors.
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A psychological and social phenomenon wherein people copy the actions of others if unsure how to behave.