pinkification

noun

pinkification

noun

Etymology From pink + -ification.

1

The act or process of being made pink or being saturated with pink.

  • The amount of money that ultimately goes to breast cancer research as a result of October's pinkification is itself up for debate.2011, Brian Reich, Shift and Reset: Strategies for Addressing Serious Issues in a Connected Society, John Wiley & Sons, →ISBN, page 46:
  • I stared at the book. It was pink. I strongly object to the pinkification of all products aimed at women.2011, Monique Roffey, With the Kisses of His Mouth, Simon & Schuster, →ISBN:
1 more example
  • She traced the pinkification of girls' toys to mid-1980s marketing. It's nigh on impossible to get anything for girls that isn't pink nowadays, she said, and as I recalled gazing at the saddlery shops at Olympia I realized that soon it was going to be impossible to get anything for horses that wasn't pink.2012, Susanna Forrest, If Wishes Were Horses: A Memoir of Equine Obsession, Atlantic Books, →ISBN:

Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — list of authors.