phrasemaking

noun

phrasemaking

noun

Etymology From phrase + making.

1

Usually The crafting of phrases; the art of rhetoric.

As the campaign's poll-tested phrasemaking constantly reminds us, voters crave change above all else.2007 September 30, Frank Rich, “Is Hillary Clinton the New Old Al Gore?”, in New York Times:

Entry derived from the Wiktionary, under licence CC BY-SA 4.0 — list of authors.